Datassential, a leading food and beverage analytics platform connecting consumers and the food industry, recently announced the acquisition of CHD Expert, a global provider of foodservice data. This acquisition will strengthen Datassential’s position as a global leader in foodservice data.
Hundreds of top food and beverage companies rely on Datassential for powerful customer intelligence and complete marketing capabilities. Datassential and its customers receive access to location-level data on over 9 million foodservice businesses in 60 countries through CHD.
The combined company has approximately USD 50 million in recurring revenue, is expanding at a 30% annual rate, and serves more than 500 enterprise customers globally. Datassential’s insights platform is used by over 90% of the world’s major food organizations, including prominent food & beverage manufacturers, restaurant chains, distributors, food tech suppliers, and supermarket retailers.
“We’re here to help our consumers make better decisions,” stated Datassential’s Founder and CEO, Jack Li. “CHD’s extensive worldwide data and staff of experienced professionals assist us in doing so not only domestically, but also internationally. This is a fantastic addition to our platform that makes actionable information even easier for our clients to obtain, analyze, and act on.”
CHD Expert has collected, analyzed, and maintained worldwide foodservice and hospitality data from more than 60 countries for the past 25 years, with even greater data expansion anticipated for the combined organization.
“We are very pleased with the results this combination will bring to our clients,” said Lionel Benziri, former CEO of CHD Expert, who will join Datassential’s management team as General Manager of CHD Expert Group. “CHD’s goal has always been to help our clients understand the market and grow their business. Joining the Datassential suite provides additional best-in-class tools that will greatly benefit our customers. ”
Spectrum Equity, a top growth equity investor, has supported Datassential. Webster Bank offered a credit facility to assist with the transaction.
“As Datassential continues on its development path and expands its global position, we’re thrilled to team up with companies like CHD that bring knowledge and new capabilities for customers in one easy-to-use platform,” said Jeff Haywood, MD, Spectrum Equity and member of Datassential’s Board of Directors. “They deliver substantial insights and data at the leading edge of innovation in the food & beverage industry when combined.”
