[232+ Pages Report] According to the report published by Facts & Factors, the global fantasy sports market size was valued at USD 24.39 billion in 2022 and is likely to surpass USD 44.87 billion by the end of 2030. The market is predicted to move with a healthy CAGR of 14.84% during the forecast period. The global fantasy sports market report is an indispensable guide on the market's growth drivers, restraints, opportunities, and challenges. It further covers the geographical market and offers a comprehensive study of the competitive landscape in the global marketplace.
Fantasy sports are games that let players choose and make virtual teams or leagues of real professional sports players and play online games. The drafted teams compete against each other during the entire sport session. The statistical performance of all the teams is recorded, and the team with the highest points wins the total money.
However, the players in the game win the points on the basis of real-life statistics. The fans take on the managing roles to assemble the squads, draft the deals, and line them up to achieve the desired output.
The emergence of multiple sports leagues in different games like badminton, basketball, soccer, football, and volleyball has massively shifted the sporting culture globally. The growing sporting culture is creating an enthusiastic fan base. Consequently, a large number of people are discussing, participating, and competing in such sports activities.
However, this has dramatically increased the fans' engagement in sports. Therefore, such a dynamic landscape is likely to fuel the growth of the global fantasy sports market in the coming years. The increase in sports sponsorship, viewership, and participation is directly impacting the sports tech sector. The higher fan engagement in sports leagues is creating lucrative opportunities in sports tech.
Fantasy sports are mostly confused with sports betting. Therefore, people have a negative mindset regarding these games; thereby, it is expected to slow down the growth of the global fantasy sports market. However, these games are skill-based sports and fall under the legal scrutiny of different gambling laws across the countries. Fantasy games are legal, but most countries have banned many fantasy sports platforms like Fantasy Draft, FanDuel, DraftKings, and others.
Fantasy sports are widely used for brand promotion and marketing by several large corporations. For instance, Unilever started its exclusive football hub - Dove Men+Care Fantasy, to offer customers genuine football tips and assistance from ESPN analysts. Also, Tata sponsors the Yahoo fantasy football league for its brand promotions and awareness.
Fantasy sports still have mixed opinions from people. A major reason behind such negative thoughts on fantasy sports is the absence of regulatory bodies to monitor the marketplace. Therefore, it is expected to be a major challenge that will hinder the growth of the global fantasy sports industry.
The global fantasy sports market can be segmented into sports types, platforms, demographics, and regions.
By sports types, the market can be segmented into football, cricket, basketball, baseball, hockey, and others. The football segment holds the largest share of the global market because it is the most popular game among all fantasy sports. According to FIFA, football has more than 5 billion fans across the world. Also, cricket is expected to grow significantly with a high CAGR in the coming years due to the growing investments in cricket fantasy sports games. These investments are made with the intention of marketing and brand promotions. There are many emerging platforms offering cricket-based fantasy sports games.
By platform, the fantasy sports industry can be segmented into mobile applications and websites. The mobile application segment holds the largest share of the global fantasy sports market due to the increasing penetration of smartphones all around the world
By demographics, the market can be segmented into those above 40 years, 25 to 40 years, and under 25 years. The 25 to 40 years segment dominates the global marketplace because fantasy sports are gaining more traction among millennials.
Report Attribute |
Details |
Market Size in 2022 |
USD 24.39 Billion |
Projected Market Size in 2030 |
USD 44.87 Billion |
CAGR Growth Rate |
14.84% CAGR |
Base Year |
2022 |
Forecast Years |
2023-2030 |
Key Market Players |
Head Digital Works Pvt. Ltd., ViacomCBS Inc., NFL Fantasy, Sportech Inc., Fantrax, FantasyPros, Rotoworld, Dream Sports, Fanduel, fantacalcio, Techistic Online Platform Pvt. Ltd., DraftKings Inc., Fox Corp., Sachar Gaming Pvt. Ltd., Playerzpot Media Pvt Ltd., and others. |
Key Segment |
By Sports Type, Platforms, Demographics, and Region |
Major Regions Covered |
North America, Europe, Asia Pacific, Latin America, and the Middle East &, Africa |
Purchase Options |
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North America accounts for the largest share of the global fantasy sports market. It is expected to grow at an annual compound rate of 10.4% during the forecast period. The high economic growth rate along with the existence of a high-tech industrial economy is likely to support the growth of the regional market in the coming years. Also, large media publishing houses partner with these platforms to gain traction among users in the region.
Europe is expected to grow significantly in the years to come due to the emergence of new players in the region. Also, the growing capital investments from capitalists like sports teams, aggressive marketing campaigners, and broadcasters are further likely to support the positive growth trajectory of the regional market.
The global fantasy sports market is segmented as follows:
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