Anti-Aging Market Size, Share Global Analysis Report, 2023 – 2030

Industry Insights

[219+ Pages Report] According to the report published by Facts and Factors, the global anti-aging market size was worth around USD 200.12 billion in 2022 and is predicted to grow to around USD 422.81 billion by 2030 with a compound annual growth rate (CAGR) of roughly 8.61% between 2023 and 2030. The report analyzes the global anti-aging market drivers, restraints/challenges, and the effect they have on the demands during the projection period. In addition, the report explores emerging opportunities in the anti-aging market.

Anti-aging Market: Overview

The industry deals with the producers and distributors of products, services, or treatment plans that are aimed at reducing the physical signs of aging in men and women. It includes a range of procedures, devices, and products including chemical peels, Botox injections, laser treatments, oral medicines, and a lot more items. In recent years, the industry has witnessed tremendous growth mainly due to the growing physical consciousness amongst the consumer groups leading to more people getting inclined toward adopting measures to reduce the visible signs of aging.

Cosmetic companies have played a crucial role in marketing their products and creating interest in the user segment. During the forecast period, the industry can expect a steady CAGR but there may be certain roadblocks or growth restraints due to the growing acceptance of people toward the natural process of aging.

Key Insights:

• As per the analysis shared by our research analyst, the global anti-aging market is estimated to grow annually at a CAGR of around 8.61% over the forecast period (2022-2030)
• In terms of revenue, the global anti-aging market size was valued at around USD 200.12 billion in 2022 and is projected to reach USD 422.81 billion, by 2030.
• The market is projected to grow at a significant rate due to the growing elderly population across the world
• Based on means of consumption segmentation, topical creams were predicted to show maximum market share in the ear 2022
• Based on distribution channel segmentation, speciality stores was the leading channel in 2022
• On the basis of region, Asia-Pacific was the leading revenue generator in 2022

Anti-aging Market: Growth Drivers

• Growing elderly population to propel market demand

The global anti-aging market is projected to primarily benefit from the rising number of aging populations. In recent times, companies or brands selling anti-aging products or associated services have created a sense of urgency for the products by adapting extreme strategic marketing and branding activities. This has caused people to perceive the signs of aging as a negative aspect of physical attributes which is most predominant in the female segment of the population. This has led to many people opting for anti-aging protection or treatment plans to the negative understanding of aging.

As the number of people reaching older age is growing steadily, as a natural process, and since they have access to products or treatments that claim to reverse the effect of aging or stop the signs, more people are expected to spend extra money on maintaining or achieving designed physical attributes which could work in the favor of the global industry.

Anti-aging Market: Restraints

• Price sensitivity to impact market growth

Most anti-aging products or services are highly expensive. Furthermore, these products do not show results in one application and the users are required to incorporate the products into their daily life. This means that the overall cost of purchasing anti-aging creams or services and maintaining their consumption can become too costly over a period of time. Furthermore, these products are highly price sensitive and their cost can be readily influenced by any change in brand value and the social or political state of the trading nations.

Anti-aging Market: Opportunities

• Growing demand for personalized treatment to provide multiple growth opportunities

One of the key segments that can contribute to higher growth in the market is in terms of personalized or customized treatment depending on the specific requirement of the user. Every person has unique physical attributes, not everybody has the same signs of aging. Since every user’s body may react differently to the same treatment. Hence it is important that the player's device products or treatment plans meet the desired outcome expectation of the user thus providing higher value for money.

Anti-aging Market: Challenges

• Questionable efficiency of the products to challenge the market expansion

There is still a large area in the industry that remains questionable in terms of the overall efficiency of the treatments or the products. Since aging is a natural process, so are the signs associated with it. These products can perform only to a certain limit beyond which if used excessively, can ruin the entire face or the body of the user. This is especially applicable to botox treatments, which when done poorly, can impact the physical appearance of the person. Such issues are expected to pose challenges in the global industry.

Anti-aging Market: Segmentation

The global anti-aging market is segmented based on distribution channel, product, means of consumption, and others.

Based on distribution channel, the global market segments are specialty stores, hypermarkets & supermarkets, pharmacy & drug stores, clinics, salons, and others

• In 2022, the industry witnessed the highest growth in the specialty stores segment followed by hypermarkets & supermarkets
• Anti-aging products are special items and are purchased to perform specific roles in terms of reversing the signs of aging. Hence people prefer to buy these products from stores that specialize in different types of anti-aging items
• Furthermore, the growth in the clinic segment was exceptionally high due to more number of people undergoing chemical and operational treatment processes to reverse the signs of aging
• As per the American Society of Plastic Surgeons, the US witnessed more than 3.3 million surgery including Dysport, Botox, and Xeomin

Based on means of consumption, the global market is divided into topical cream, injections, chemical treatments, and others

• The highest CAGR was registered in the topical cream segment since the products in the segment are the most widely and commonly used items for anti-aging activities
• Some of the products include moisturizers, toners, and sun protection creams. Additionally, these items do not tend to have any side effects on the skin as compared to other measures. However, it is critical for users to first test and try to prevent any allergic reaction
• A recent study suggested that almost 1 or 2 in every 100 people are allergic to toiletries and cosmetic products

Recent Developments:

• In March 2023, Nivea, a Germany-based personal care brand, announced the launch of the Q10 Anti-Wrinkle Specialist Targeted Wrinkle Filler. As per company claims, the product shows visible results within 5 minutes of application due to the use of first-of-its-kind innovative technology in the production of the cream
• In September 2022, NutriGlow launched a limited edition range of anti-aging skincare items. The products are derived organically and are claimed to become easily integrated with the morning or night skincare routine of the users
• In February 2023, scholars from Crown Laboratories discovered that the latest Innovative Skin Biome Technology has demonstrated effective results in terms of anti-aging products. The researchers belong to Crown Aesthetics and have been working for multiple weeks to prove the efficiency of their tested technology

Report Scope

Anti-aging Market: Regional Analysis

• Asia-Pacific to witness the highest growth

The global anti-aging market is projected to witness the highest growth in Asia-Pacific. The region dominated almost 40.1% of the global market share in 2022. The growth is driven by the increasing number of product innovations and addition to the already existing huge regional market, especially in the countries of Japan, South Korea, and China. As per the latest research, a large section of the Asian population invests heavily in cosmetic procedures and skin care products, of which anti-aging treatment plans or topical creams are a part.

South Korea and China are among the leading nations in terms of physical aesthetic-related surgical procedures mainly impacted by the culturally adopted norms of standard beauty. Furthermore, the rising number of players along with an entry for international brands to tap into the growing market could further fuel regional growth. Europe is the second largest market in terms of revenue due to the presence of multi-billion dollar companies in Germany, France, and the UK.

Anti-aging Market: Competitive Analysis

• Nu Skin Enterprises 
• Allergan 
• Estee Lauder 
• L'Oreal 
• Beiersdorf 
• Johnson & Johnson 
• Amway 
• Procter & Gamble 
• Merck 
• Pfizer 
• Shiseido 
• Galderma 
• Mary Kay 
• Sanofi 
• Novartis 
• Unilever 
• Revlon 
• Avon Products 
• GlaxoSmithKline

The global anti-aging market is segmented as follows:

By Distribution Channel Segment Analysis

• Specialty Stores
• Hypermarkets & Supermarkets
• Pharmacy & Drug Stores
• Clinics
• Salons
• Others

By Means of Consumption Segment Analysis

• Topical Cream
• Injections
• Chemical Treatments
• Others

By Regional Segment Analysis 

• North America
  • The U.S.
  • Canada
  • Mexico
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Nordic Countries
    • Denmark
    • Sweden
    • Norway
  • Benelux Union
    • Belgium
    • The Netherlands
    • Luxembourg
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Southeast Asia
    • Indonesia
    • Thailand
    • Malaysia
    • Singapore
    • Rest of Southeast Asia
  • Rest of Asia Pacific
• The Middle East & Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • South Africa
  • Rest of the Middle East & Africa
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America