This specialized and expertise oriented industry research report scrutinizes the technical and commercial business outlook of the Whiskey industry. The report analyzes and declares the historical and current trends analysis of the Whiskey industry and subsequently recommends the projected trends anticipated to be observed in the global Whiskey market during the upcoming years.
The global Whiskey market report analyzes and notifies the industry statistics at the global as well as regional and country levels in order to acquire a thorough perspective of the entire Whiskey market. The historical and past insights are provided for FY 2016 to FY 2019 whereas projected trends are delivered for FY 2020 to FY 2026. The quantitative and numerical data is represented in terms of both volume (Million Liters) and value (USD Billion) from FY 2016 – 2026.
The quantitative data is further underlined and reinforced by comprehensive qualitative data which comprises various across-the-board market dynamics. The rationales which directly or indirectly impact the Whiskey industry are exemplified through parameters such as growth drivers, restraints, challenges, and opportunities among other impacting factors.
Throughout our research report, we have encompassed all the proven models and tools of industry analysis and extensively illustrated all the key business strategies and business models adopted in the Whiskey industry. The report provides an all-inclusive and detailed competitive landscape prevalent in the global Whiskey market.
The report utilizes established industry analysis tools and models such as Porter’s Five Forces framework to analyze and recognize critical business strategies adopted by various stakeholders involved in the entire value chain of the Whiskey industry. The global Whiskey market report additionally employs SWOT analysis and PESTLE analysis models for further in-depth analysis.
The report study further includes an in-depth analysis of industry players' market shares and provides an overview of leading players' market position in the Whiskey sector. Key strategic developments in the global Whiskey market competitive landscape such as acquisitions & mergers, inaugurations of different products and services, partnerships & joint ventures, MoU agreements, VC & funding activities, R&D activities, and geographic expansion among other noteworthy activities by key players of the global Whiskey market are appropriately highlighted in the report.
Whiskey is an alcohol-based beverage made using fermented grain mash. The commonly used grains include rye, wheat, corn, malted barley, barley, and malted rye. The white oak barrels are used to age whiskey. The taste, aroma, and durability of whiskey makes it a popular beverage, thereby boosting the Whiskey market.
Report Attribute |
Details |
Market Size in 2019 |
USD 61.7 Billion |
Projected Market Size in 2026 |
USD 95.9 Billion |
CAGR Growth Rate |
6.5% CAGR |
Base Year |
2019 |
Forecast Years |
2020-2026 |
Key Market Players |
William Grant and Sons, Diageo, Suntory Holdings Ltd., 8PM, La Martiniquaise, Brown Forman, Moët Hennessy Louis Vuitton (LMVH), Jack Daniel's, Allied Blenders and Distillers Pvt. Ltd., Haig, Bacardi Limited, McDowells, Angus Dundee Distillers Plc., Johnny Walker, Pernod Ricard, Constellation Brands, Inc., Whyte & Mackay, and King Car Group [Kavalan Distillery], Black & White, Jim Beam, United Breweries, and VAT 69, among others. |
Key Segment |
By Product Segmentation Analysis, By Source Segmentation Analysis, By Quality Segmentation Analysis, By Distribution Channel Segmentation Analysis, By Region |
Major Regions Covered |
North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa |
Purchase Options |
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Increasing demand for high-quality and premium alcoholic beverages, increasing socialization, and high purchase power of the consumers will escalate the growth of the global Whiskey market. Furthermore, the rapid urbanization, growing middle-class consumers is anticipated to increase the sales of whiskey across the globe. The high demand for barrel aged whiskey and single malt whiskey will also exhibit the product penetration in coming years. Growing spirits industry will also have a positive impact on the whiskey market growth. The government policies including low import duties on spirit coupled with increasing number of distilleries is expected to boost the Whiskey market growth. In addition to this, the high availability of raw materials, increasing production rate, tourism level, and rise in the restaurants & bars is projected to help the market growth. However, the fluctuating climatic conditions and pressure on resources and product costs has a negative impact on the yield, thereby propelling the Whiskey market.
The global Whiskey market research report delivers an acute valuation and taxonomy of the Whiskey industry by practically splitting the market on the basis of different product, source, quality, and distribution channel, and regions. Through the analysis of the historical and projected trends, all the segments and sub-segments were evaluated through the bottom-up approach, and different market sizes have been projected for FY 2020 to FY 2026. The regional segmentation of the Whiskey industry includes the complete classification of all the major continents including North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. Further, country-wise data for the Whiskey industry is provided for the leading economies of the world.
The global Whiskey market is segmented based on Product, Source, Quality, and Distribution Channel. On the basis of product segmentation, the market is classified into Scotch Whiskey, American Whiskey, Canadian Whiskey, Irish Whiskey, and Others. By source, the global Whiskey market is divided into Malt, Wheat, Rye, Corn, Blended, and Others. Based on quality, the market for whiskey is segmented into Premium, High-end Premium, and Super Premium. In terms of distribution channel, the market is sectored into On-Trade and Off-Trade.
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