Southeast Asia Media Monitoring Software Market Size, Share Global Analysis Report, 2019 – 2027
Press Release
Southeast Asia Media Monitoring Software Market By Offering (Integrated Platform and Standalone Software), By Deployment Mode (Cloud-Based and On-Premise), By Application (Broadcast Monitoring, Print Monitoring, Social Media Monitoring, and Online Monitoring), By End Users (Large Enterprises and Small & Medium-Sized Enterprises), and By Verticals (IT & Telecommunications, Travel & Hospitality, Retail & Consumer Goods, Media & Entertainment, Banking, Financial Services and Insurance, and Others): Industry Perspective, Comprehensive Analysis, and Forecast 2019 – 2027
The report covers the forecast and analysis of the Southeast Asia Media Monitoring Software market. The study provides historical data from 2015 to 2018 along with a forecast from 2019 to 2027 based on revenue (USD Million). The study includes drivers and restraints of the Southeast Asia Media Monitoring Software market along with the impact they have on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the Southeast Asia Media Monitoring Software market. According to the report, the Southeast Asia Media Monitoring Software Market is predicted to be valued at approximately USD 63 million in 2018 and is expected to reach a value of around USD 206 million by 2027, at a CAGR of around 14.1% between 2019 and 2027.
In order to give the users of this report a comprehensive view of the Southeast Asia Media Monitoring Software market, we have included a competitive landscape and an analysis of Porter’s Five Forces model for the market. The study encompasses a market attractiveness analysis, wherein all the segments are benchmarked based on their market size, growth rate, and general attractiveness.
The report provides company market share analysis to give a broader overview of the key players in the market. In addition, the report also covers key strategic developments of the market including acquisitions & mergers, new services, agreements, partnerships, collaborations & joint ventures, research & development, and regional expansion of major participants involved in the market on a global and regional basis.
The study provides a decisive view of the Southeast Asia Media Monitoring Software market by segmenting the market based on offering, deployment mode, application, end-users, verticals, and regions. All the segments have been analyzed based on present and future trends and the market is estimated from 2019 to 2027.
Media monitoring software helps the users in knowing the consumer requirements, preferences, competitor trends, brand loyalty, marketing plans of competitors, product feedback, and customer perception. Apart from this, the media monitoring software helps the firms to measure the impact of marketing events and communication materials. This, in turn, helps them in assessing the media discussion about the product and succors in creating customized interactive messages. All these aspects are predicted to steer the expansion of the media monitoring software industry in Southeast Asia over the forecast period.
Based on the offering, the industry is divided into the Integrated Platform and Standalone Software. On the basis of deployment mode, the industry is classified into Cloud-Based and On-Premise. Application-wise, the media monitoring software market in Southeast Asia is categorized into Broadcast Monitoring, Print Monitoring, Social Media Monitoring, and Online Monitoring. In terms of end-users, the industry is divided into Large Enterprises as well as Small & Medium-Sized Enterprises. Based on the verticals, the market is sectored into IT & Telecommunications, Travel & Hospitality, Retail & Consumer Goods, Media & Entertainment, Banking, Financial Services and Insurance, and Others.
Report Scope
Report Attribute
Details
Market Size in 2018
USD 63 Million
Projected Market Size in 2027
USD 206 Million
CAGR Growth Rate
14.1%
Base Year
2018
Forecast Years
2019-2027
Key Market Players
Meltwater, Salesforce.com, Zoho Corporation Pvt. Ltd., SPRINKLR INC., ISENTIA, Kantar Media UK Ltd., Socialbakers, Linkfluence, Digimind, CARMA International, Inc., Circus Social Pte. Ltd, Media Track Pte Ltd., Brandwatch, Bangkok Digital Services Co., Ltd., Brand 24 SA, PT. SONAR ANALITIKA INDONESIA, and GALASEO among others.
Key Segment
By Offering, By Deployment Mode, By Application, By End Users, By Verticals, and By Region
Major Regions Covered
North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa
FIG. 1 Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 24
FIG. 2 Southeast Asia Media Monitoring Software Market Share, by Offering, 2018 & 2025 (USD Million) 25
FIG. 3 Integrated Platform Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 27
FIG. 4 Standalone Software Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 28
FIG. 5 Southeast Asia Media Monitoring Software Market Share, by Deployment Mode, 2018 & 2025 (USD Million) 29
FIG. 6 Cloud-Based Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 30
FIG. 7 On-Premise Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 31
FIG. 8 Southeast Asia Media Monitoring Software Market Share, by Application, 2018 & 2025 (USD Million) 32
FIG. 9 Broadcast Monitoring Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 33
FIG. 10 Print Monitoring Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 34
FIG. 11 Social Media Monitoring Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 35
FIG. 12 Online Monitoring Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 36
FIG. 13 Southeast Asia Media Monitoring Software Market Share, by End Users, 2018 & 2025 (USD Million) 37
FIG. 14 Large Enterprises Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 38
FIG. 15 Small & Medium-Sized Enterprises Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 39
FIG. 16 Southeast Asia Media Monitoring Software Market Share, by Verticals, 2018 & 2025 (USD Million) 40
FIG. 17 IT & Telecommunications Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 42
FIG. 18 Travel & Hospitality Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 43
FIG. 19 Retail & Consumer Goods Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 44
FIG. 20 Media & Entertainment Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 45
FIG. 21 Banking, Financial Services and Insurance Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 46
FIG. 22 Others Southeast Asia Media Monitoring Software Market, 2015-2027 (USD Million) 47
FIG. 23 Southeast Asia Media Monitoring Software Market Share, by Region, 2018 & 2025 48
FIG. 24 Southeast Asia Southeast Asia Media Monitoring Software Market, 2015-2027 50
FIG. 25 Indonesia Southeast Asia Media Monitoring Software Market, 2015-2027 57
FIG. 26 Thailand Southeast Asia Media Monitoring Software Market, 2015-2027 58
FIG. 27 Malaysia Southeast Asia Media Monitoring Software Market, 2015-2027 59
FIG. 28 Singapore Southeast Asia Media Monitoring Software Market, 2015-2027 60
FIG. 29 Rest of Southeast Asia Southeast Asia Media Monitoring Software Market, 2015-2027 61
FIG. 30 Competitor Market Share – Revenue 62
FIG. 31 Meltwater Revenue and Growth Rate 67
FIG. 32 Meltwater Market Share 67
FIG. 33 Salesforce.com Revenue and Growth Rate 69
FIG. 34 Salesforce.com Market Share 69
FIG. 35 Zoho Corporation Pvt. Ltd. Revenue and Growth Rate 71
FIG. 36 Zoho Corporation Pvt. Ltd. Market Share 71
FIG. 37 SPRINKLR INC. Revenue and Growth Rate 73
FIG. 38 SPRINKLR INC. Market Share 73
FIG. 39 ISENTIA Revenue and Growth Rate 75
FIG. 40 ISENTIA Market Share 75
FIG. 41 Kantar Media UK Ltd. Revenue and Growth Rate 77
FIG. 42 Kantar Media UK Ltd. Market Share 77
FIG. 43 Socialbakers Revenue and Growth Rate 79
FIG. 44 Socialbakers Market Share 79
FIG. 45 Linkfluence Revenue and Growth Rate 81
FIG. 46 Linkfluence Market Share 81
FIG. 47 Digimind Revenue and Growth Rate 83
FIG. 48 Digimind Market Share 83
FIG. 49 CARMA International Inc. Revenue and Growth Rate 85
FIG. 50 CARMA International Inc. Market Share 85
FIG. 51 Circus Social Pte. Ltd Revenue and Growth Rate 87
FIG. 52 Circus Social Pte. Ltd Market Share 87
FIG. 53 Media Track Pte Ltd. Revenue and Growth Rate 89
FIG. 54 Media Track Pte Ltd. Market Share 89
FIG. 55 Brandwatch Revenue and Growth Rate 91
FIG. 56 Brandwatch Market Share 91
FIG. 57 Bangkok Digital Services Co. Ltd. Revenue and Growth Rate 93
FIG. 58 Bangkok Digital Services Co. Ltd. Market Share 93
FIG. 59 Brand 24 SA Revenue and Growth Rate 95
FIG. 60 Brand 24 SA Market Share 95
FIG. 61 PT. SONAR ANALITIKA INDONESIA Revenue and Growth Rate 97
FIG. 62 PT. SONAR ANALITIKA INDONESIA Market Share 97
FIG. 63 GALASEO Revenue and Growth Rate 99
FIG. 64 GALASEO Market Share 99
FIG. 65 Market Dynamics 101
FIG. 66 Southeast Asia Media Monitoring Software – Value Chain Analysis 104
FIG. 67 Technology Roadmap and Timeline 105
FIG. 68 Market Attractiveness Analysis – By Offering 106
FIG. 69 Market Attractiveness Analysis – By Deployment Mode 107
FIG. 70 Market Attractiveness Analysis – By Application 107
FIG. 71 Market Attractiveness Analysis – By End Users 108
FIG. 72 Market Attractiveness Analysis – By Verticals 109
FIG. 73 Market Attractiveness Analysis – By Region 110
FIG. 74 Market Channel 111
FIG. 75 Marketing Channel Development Trend 112
FIG. 76 Growth in World Gross Product, 2008-2018 113
List of Tables
TABLE 1 Southeast Asia Media Monitoring Software Market, 2018 & 2025 (USD Million) 22
TABLE 2 Southeast Asia Media Monitoring Software market, by Offering, 2015-2027 (USD Million) 25
TABLE 3 Southeast Asia Media Monitoring Software market, by Deployment Mode, 2015-2027 (USD Million) 29
TABLE 4 Southeast Asia Media Monitoring Software market, by Application, 2015-2027 (USD Million) 32
TABLE 5 Southeast Asia Media Monitoring Software market, by End Users, 2015-2027 (USD Million) 37
TABLE 6 Southeast Asia Media Monitoring Software market, by Verticals, 2015-2027 (USD Million) 40
TABLE 7 Southeast Asia Media Monitoring Software market, by Region, 2015-2027 (USD Million) 48
TABLE 8 Southeast Asia Southeast Asia Media Monitoring Software Market, by Offering, 2015-2027 (USD Million) 52
TABLE 9 Southeast Asia Southeast Asia Media Monitoring Software Market, by Deployment Mode, 2015-2027 (USD Million) 53
TABLE 10 Southeast Asia Southeast Asia Media Monitoring Software Market, by Application, 2015-2027 (USD Million) 54
TABLE 11 Southeast Asia Southeast Asia Media Monitoring Software Market, by End Users, 2015-2027 (USD Million) 55
TABLE 12 Southeast Asia Southeast Asia Media Monitoring Software Market, by Verticals, 2015-2027 (USD Million) 56
TABLE 13 Southeast Asia Media Monitoring Software Market - Company Revenue Analysis 2015-2018 (USD Million) 62
TABLE 14 Southeast Asia Media Monitoring Software Market - Company Revenue Share Analysis 2015-2018 (%) 64
TABLE 15 Acquisitions and Mergers 65
TABLE 16 New Product/Service Launch 65
TABLE 17 Research & Development Activities 65
TABLE 18 Market Drivers 102
TABLE 19 Market Restraints 102
TABLE 20 Market Opportunities 103
Report Scope
