Vegan Casing Market Size, Share Global Analysis Report, 2024 – 2032

Industry Insights

[223+ Pages Report] According to Facts & Factors, the global vegan casing market size was valued at USD 57.15 billion in 2023 and is predicted to surpass USD 152.22 billion by the end of 2032. The vegan casing industry is expected to grow by a CAGR of 11.50% between 2024 and 2032.

Market Overview

Vegan casing is a plant-based alternative to traditional non-vegan casings. It is used to encase hotdogs, sausages, and other vegan products. These casings are edible, thereby offering a seamless and convenient eating experience.

However, there are also some non-edible casings available in the market that need to be discarded before consuming the meal. Vegan casings help enhance the look of the food product. These are designed to offer a mouth-feel similar to the plant-based casing.

Key Insights

• As per the analysis shared by our research analyst, the global vegan casing market size is estimated to grow annually at a CAGR of around 11.50% over the forecast period (2024-2032).
• In terms of revenue, the global vegan casing market size was valued at around USD 57.15 billion in 2023 and is projected to reach USD 152.22 billion by 2032.
• Rise in vegetarianism is driving the growth of the global vegan casing market.
• Based on the sales channels, the B2B segment is growing at a high rate and is projected to dominate the global market.
• Based on the end-users, the edible casing segment is projected to swipe the largest market share.
• Based on product caliber, the 26 to 32 mm caliber segment is expected to dominate the global market.
• Based on product types, the fresh segment is anticipated to witness significant developments in the global market.
• Based on region, North America is expected to dominate the global market during the forecast period.

Growth Drivers

• Rise in vegetarianism is driving the growth of the global market.

An increasing number of people are shifting towards the vegan or vegetarian lifestyle, which is a major reason for the high growth rate of the global vegan casing market. Moreover, many people to reduce their meat consumption are slowly transitioning to plant-based diets that is commonly referred to as a flexitarian trend.

However, this significant shift is because of the growing awareness among people regarding health and wellness. Growing education on the health benefits of plant-based diets, like the low risk of chronic diseases, is encouraging people to adopt vegan diets.

However, the rising trend of consuming clean-label products is further expected to support the growth trajectory of the industry. Additionally, there are many rising concerns regarding animal welfare, which in turn is also expected to widen the scope of the industry.

Restraints

• High cost is likely to hamper the growth of the global market.

Sourcing and production of vegan products like casings are quite expensive compared to traditional options, and this is expected to hamper the growth of the vegan casing industry. Moreover, supply chain disruptions for raw materials are also expected to slow down the growth of the industry. However, vegan casings are not easily available in all the regions, which is the limiting factor in the industry.

Opportunities

• Product innovation and diversity are expected to foster growth opportunities in the global market.

The ongoing innovations with vegan casing are expected to foster growth opportunities in the global vegan casing market. The introduction of new vegan products in the casings line is expected to diversify the market. Vegan products are widely available in mainstream markets like supermarkets and hypermarkets, which in turn is also expected to support the growth trajectory of the industry. However, the rising marketing efforts and advocacy of vegan products like casings are further expected to see significant growth in the coming years.

Challenges

• Consumer acceptance is a big challenge in the global market.

Many people view vegan casings as inferior products to animal-based casings, which is a big challenge in the vegan casing industry. Consumers did not find the taste and texture of vegan casings as appealing as the traditional casings. Also, the cultural preferences for animal-based products are further expected to hinder the growth of the industry.

Segmentation Analysis

The global vegan casing market can be segmented into sales channels, end-users, product caliber, product types, and regions.

On the basis of sales channels, the market can be segmented into B2C and B2B. The B2B segment is expected to witness a high CAGR during the forecast period. Food manufacturers and service providers place their orders for vegan casings in large quantities as they have to complete the production process of bulk items, which is a major reason for the high growth rate of this segment. Also, these are used in the making of hot dogs, vegan sausages, and other plant products, which are in very high demand in the vegetarian food market.

Moreover, food service establishments like cafes and restaurants are increasingly adding vegan food options to their food chart, which in turn is further expected to propel the demand for vegan casings. B2B transactions are more for the long term and help manufacturers get a stable demand for vegan casings.

However, the need for consistent supply is a major factor, making it a more sustainable market. Bulk purchasing is also good for economies of scale, which further makes them more cost-effective for businesses that purchase in large quantities.

On the basis of end-users, the market can be segmented into non-edible casings and edible casings. The edible casing segment is likely to swipe the largest share in the vegan casing industry. Edible casings can easily be consumed and digest like whole food products, which eliminates the hassle of peeling before consumption.

However, edible casings are viewed as more natural and healthier, which helps people align with the latest health goal of eating minimally processed and clean-label products. Edible casings are more versatile in nature and are used in many diverse products like hotdogs, sausages, and other stuffed foods. The ongoing innovations in plant-based food are leading to the development of new products that are likely to expand their applications. Rising adoption of vegan and vegetarian diets is also likely to foster new growth opportunities in the segment.

Edible casings are more sustainable because they help eliminate waste, similar to the ones people get with non-packaging materials. Technological advancements like improved quality and functionality are also expected to positively impact the growth of the segment. Developments in processing techniques and the emergence of new formulations are expected to work on increasing the shelf life of the products, which in turn is also expected to attract end-users. However, edible casings are more beneficial to health than others because they are made from plant-based materials and are low in cholesterol and fat.

On the basis of product caliber, the market can be segmented into below 20 mm caliber, 20 to 26 mm caliber, 26 to 32 mm caliber, and above 32 mm caliber. The 26 to 32 mm caliber segment accounts for the largest share of the global vegan casing market during the forecast period. Such a caliber range is more in demand in the market, particularly for food products like hotdogs and sausages.

However, it is more versatile in nature and, therefore, is used in many places to replace meat product requirements. It is a kind of standard caliber range in the market; therefore, manufacturers find it easier to produce similar casings with high-quality products.

There is a strong consumer demand for products in this range, which is likely to penetrate the market with a wide acceptance of consumers. The ongoing innovation and development of plant-based products are expected to foster growth opportunities in the segment.

On the basis of product types, the market can be segmented into processed and fresh. Fresh product type is the fastest-growing segment in the global market. Consumers are looking forward to minimally processed and fresh products. Fresh products taste better than food products. Fresh products have a shorter supply chain, which is also likely to positively impact the growth of the segment.

The rising initiative to use local sourcing products to support the local economy is also likely to foster growth opportunities in the segment. Fresh products have shorter transportation times and, therefore, do not add huge transportation expenses. There is an emerging trend of farm the farm-to-table movement, which is also likely to support fresh vegan casings in the market.

Report Scope

Regional Analysis

• North America to dominate the global market.

North America accounts for the largest share of the global vegan casing market during the forecast period. The major reason behind the high growth rate of the regional market is the growing population in the region. This growth is due to the ethical, environmental, and health reasons. The US is witnessing a growing number of health-conscious consumers with a high focus on minimally processed plant-based foods. Also, the ongoing innovation and new product launches in the market are likely to widen the scope of the regional market in the coming years.

Advancements in food technology are also likely to support the growth of the regional market by offering improved taste, quality, and texture of vegan products. Consumers in states like the US and Canada are transitioning towards an eco-friendly lifestyle, which includes increasing consumption of plant-based products as they are more sustainable in nature.

Additionally, the retail environment in North America is likely to support the growth of the regional market. Stores like supermarkets, hypermarkets, health food stores, and other retail platforms are increasingly including vegan products to make them more accessible to consumers. All these factors are likely to support the growth of the regional market during the forecast period.

Asia Pacific is another major region likely to see significant growth in the vegan casing industry in the coming years. China is the largest growing market in the Asia Pacific because of the growing vegetarian population and the popularity of vegan products.

Moreover, the Chinese government is making an effort to encourage sustainable and healthy eating trends, which in turn is also expected to positively impact the growth of the regional market. India is also likely to see significant developments in the market as it has a cultural history of vegetarianism. A large portion of India is vegetarian, and therefore, plant-based diets are more popular. Therefore, all these factors are expected to contribute immensely towards the growth of the regional market.

Competitive Analysis

The key players in the global vegan casing market include:

• Suzy Spoon's
• High Caliber Products
• Ascona Foods Group
• Smoked and Cured
• Ennio International
• Nutra Produkte AG
• Ruitenberg Ingredients B.V.
• Kalle GmbH
• The Sausage Maker Inc.
• Viscofan Group
• Dunninghams Ltd
• Weschenfelder Direct Ltd.
• Euroduna Food Ingredients GmbH

For instance, Hydrosol came up with 'SmartCasings' in 2019. The product is ideal for vegan sauces and can be easily used with scalded sausages, fresh bratwurst, and raw sausages.

The global vegan casing market is segmented as follows:

By Sales Channels Segment Analysis

• B2C
• B2B

By End-Users Segment Analysis

• Non-Edible Casings
• Edible Casings

By Product Caliber Segment Analysis

• Below 20 mm Caliber
• 20 to 26 mm Caliber
• 26 to 32 mm Caliber
• Above 32 mm Caliber

By Product Types Segment Analysis

• Processed
• Fresh

By Regional Segment Analysis

• North America
  • The U.S.
  • Canada
  • Mexico
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • Southeast Asia
  • Rest of Asia Pacific
• The Middle East & Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America